Sony launches full-frame mirrorless camera α7R II in India for Rs. 2,39,990






Sony launches full-frame mirrorless camera α7R II in India for Rs. 2,39,990
New Delhi, India, August 11, 2015: Sony India takes yet another step in redefining the imaging industry with the launch of its new flagship full-frame mirrorless camera, the α7R II. This stunning interchangeable lens camera features the world’s first back-illuminated full-frame Exmor R CMOS sensor, which realises high-resolution (approximately 42.4 effective megapixels), high-sensitivity (expandable up to ISO 102400) and high-speed AF response up to 40 per cent faster than the original α7R, thanks to 399 focal plane phase detection AF points. The company continues to deliver game-changing imaging products that are changing the way of imaging.

The camera also includes a 5-axis image stabilisation system borrowed from the acclaimed α7 II model, and has the ability to shoot and record 4K videos in multiple formats including Super 35mm (without pixel binning) and full-frame format, a world’s first for digital cameras.  Additionally, it has a newly refined XGA OLED Tru-Finder with the world’s highest (0.78x) viewfinder magnification. 

High-Resolution, High-Sensitivity and High-Speed Response

The newly-developed 42.4-megapixel back-illuminated CMOS sensor is the most advanced, versatile and highest-resolution full-frame image sensor that Sony has ever created, allowing the α7R II to reach new levels of quality, sensitivity and response speed. In the past, many photographers have been forced to choose between high-resolution and high-speed or high-resolution and high-sensitivity when selecting a camera. The new α7R II eliminates that sacrifice thanks to its innovative image sensor.

The 42.4-megapixel sensor combines gapless on-chip lens design and AR (anti-reflective) coating on the surface of the sensor’s glass seal to dramatically improve light collection efficiency, resulting in high-sensitivity with low-noise performance and wide dynamic range.  This allows the camera to shoot at an impressive ISO range of 100 to 25600 that is expandable to ISO 50 to 1024002.

Furthermore, the sensor’s back-illuminated structure, with an expanded circuit scale and copper wiring design, enables faster transmission speed and ensures content can be captured in high-resolution without sacrificing sensitivity. Data can also be output from the sensor at approximately 3.5x faster compared to the original α7R.

An ideal match to Sony’s extensive collection of FE lenses (35mm full-frame compatible E-mount lenses), the new α7R II features a high-speed BIONZ X image processing engine that allows images and videos from the camera to be captured with supreme details and low noise.  There is also no optical low pass filter on the camera, ensuring that scenery and landscapes are captured in the highest possible resolution and clarity.

The α7R II has a new highly-durable reduced-vibration shutter that realises 50 per cent less vibration from shutter movements compared to its predecessor, and has a cycle durability of approximately 500,000 shots. The camera can also be set to Silent Shooting mode in order to shoot images quietly without any sensor vibration or movement.

The new image sensor features 399 focal-plane phase-detection AF points – the world’s widest AF coverage on a full-frame sensor – that work together with 25 contrast AF points to achieve a focus response speed that is approximately 40 per cent faster than the original model. The α7R II utilises an advanced motion-detection algorithm combined with this Fast Hybrid AF system to achieve up to 5fps continuous shooting with AF tracking.

The focal plane phase-detection AF system on the α7R II also works well with Sony’s A-mount lenses when they are mounted on the camera using an LA-EA3 mount adapter. This allows users to enjoy the wide AF coverage of 399 focal plane phase-detection AF points, high-speed response and high-tracking performance with a wider range of lenses. This marks the first time that the AF system of a mirrorless camera can achieve high performance with lenses originally designed for DSLRs. 

5-Axis Image Stabilisation Optimised for 42.4-Megapixels

The new flagship α7R II model is equipped with an innovative 5-axis image stabilisation system that has been fine-tuned to support its high-resolution shooting capacity. Similar to the system launched on the acclaimed α7 II model, this advanced form of image stabilisation corrects camera shake along five axes during shooting, including angular shake (pitch and yaw) that tends to occur with a telephoto lens, shift shake (X and Y axes) which becomes noticeable as magnification increases, and rotational shake (roll) that often affects video recording. This camera shake compensation system is equivalent to shooting at a shutter speed approximately 4.5 steps faster.

Additionally, the 5-axis stabilisation works cooperatively with Sony’s α lenses with optical SteadyShot (OSS) to provide maximum stabilisation and clarity, while also performing admirably via a compatible mount adapter with Sony α A-mount lenses without on-board stabilisation. Effects of the stabilisation can be previewed via live-view mode on the LCD or OLED viewfinder of the camera.  

Unrivaled 4K Movie Shooting Performance

The impressive video credentials of Sony’s new α7R II camera include the ability to record movies in 4K quality (QFHD 3840×2160) in either Super 35mm crop mode or full-frame mode.

In Super 35mm mode, the camera collects a wealth of information from approximately 1.8x as many pixels as 4K by using full pixel readout without pixel binning and oversamples the information to produce 4K movies with minimal moire and ‘jaggies’.

In full-frame mode, the α7R II uses the full width of the 35mm sensor for 4K recording, allowing users to maxmise the expanded expressive power of the sensor. It is the world’s first digital camera to offer this in-camera full-frame format 4K recording capacity.

The camera utilises the advanced XAVC S codec during video shooting, which records at a high bit rate of 100Mbps during 4K recording and 50Mbps during full HD shooting.

The α7R II model also features a variety of functions to support a professional video workflow including Picture Profile, S-Log2 Gamma and S-Gamut, 120fps high frame rate movie shooting in HD (720p), time code, clean HDMI output and many more.  

Enhanced Design, Operability and Reliability

The new full-frame α7R II has an upgraded XGA OLED Tru-Finder with a double-sided aspherical lens that delivers the world’s highest viewfinder magnification3 of 0.78x for crystal clear image preview and playback across the entire display area. ZEISS T Coating is also available to reduce unwanted reflections that interfere with the shooting experience.

The camera has an extremely solid, professional feel in-hand thanks to its light, rigid magnesium alloy design, and has an improved and re-designed grip and shutter button compared to its predecessor. There is also a new mechanism to conveniently lock the mode dial, and an expanded range of customisable functions and buttons to suit the most demanding photographers.

The new α7R II camera is Wi-Fi and NFC-compatible, and is fully functional with Sony’s PlayMemories Mobile™ application available for Android™ and iOS platforms, as well as Sony’s growing range of PlayMemories Camera Apps™, which add a range of creative capabilities to the camera. For example, there is more creativity available now for time-lapse photography thanks to a new “Angle Shift add-on” app that allows users to easily add pan, tilt and zoom to time-lapse images without any additional shooting equipment or PC software required.

The α7R II is compatible with Sony’s growing line-up of α mount lenses, which now totals 63 different models including 12 native FE full frame lenses. By early 2016, Sony will add eight new lenses to its FE full frame lineup, bringing the FE total to 20 lenses and the overall α mount assortment to 70 different models.

Free bundled accessories: 

- α7R II
- Free Carry Case (MII-SC5)
- Free Micro HDMI Cable
- Free 64GB SDXC High Speed Memory Card
- Battery Charger (BC-VW1)
- 2 Rechargeable Battery

α7R II can be ordered through Alpha Flagship Stores and Brand Stores.

Model
α7R II

Price
Rs. 2,39,990

Availability
11th August, 2015


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