Plantronics launches smart wireless stereo Bluetooth headphones called BackBeat SENSE for Rs. 9999






Plantronics launches smart wireless stereo Bluetooth headphones called BackBeat SENSE for Rs. 9999
~ Ultra-light, smart Bluetooth® headphones deliver sublime audio, all-day listening on a single charge, and intuitive smart sensor technology

New Delhi, Delhi, India, September 2, 2015 - Plantronics (NYSE: PLT), a pioneer in audio and wearable technology, today unveiled the BackBeat SENSE: smart wireless headphones that redefine stereo headphone capabilities, comfort and audio excellence. Whether you want to get lost in a playlist, podcast, or movie, BackBeat SENSE combines barely-there lightweight materials, best-in-class Bluetooth battery life, smart sensors, understated style, and signature Plantronics audio. BackBeat SENSE is available India starting today across all retailers today.

“From sunrise to sunset, people are indulging in streaming media on-the-go. They need headphones that don’t just keep up, but actually optimize their experience,” said Bobby Joseph, Senior Country Director, Plantronics India and Middle East. “With BackBeat SENSE, we’re bringing a new breed of headphones to the market that are equipped with intuitive sensor technology to help make the most of today’s always-on, content-rich, music-first reality.”

What makes BackBeat SENSE so different? Built-in smart sensors automatically pause your music when you slip off the headphones, preserving battery life when they’re not being worn, then gently fading in your tunes when you put them back on. Intelligent pairing makes connecting and moving back and forth between devices fast and seamless, including pairing with two devices simultaneously. Whispered voice alerts provide important updates on battery life, connection status, and more. Centralizing the headphone controls in one earcup makes the headphones easier to use and more intuitive, and battery life gets a serious boost with the ability to stream music and media for up to 18 hours on a single charge.

BackBeat SENSE also takes an innovative approach to design, ensuring all-day wearing comfort for everyone. Its unique, patent-pending headband is designed to comfortably fit 99% of head sizes and evenly distribute the weight of the headphones, extending wear time by eliminating pressure that can cause fatigue and discomfort. At only 140g, about the same weight as a smartphone, BackBeat SENSE is approximately 50% lighter than most on-ear Bluetooth headphones available today. Pillow-soft memory foam ear pads conform to the shape of the listener’s ear, improving audio performance. The headphones’ compact form and fold-flat earcups make BackBeat SENSE comfortable and convenient to wear around the neck when not in use.

Additional BackBeat SENSE technologies and benefits include:

Signature Plantronics audio and dynamic drivers create the optimal balance of rich bass, crisp highs, and natural midtones to let you enjoy your music to the full, and hear every detail in your media.
Advanced Class 1 Bluetooth lets you control up to two connected smartphones or tablets from up to 330ft/100m^2 away—the length of a football field.
Dual mics enable HD Voice communication for clear calls or interactions with voice applications such as Siri™, Google Now, Cortana and Skype.
OpenMic™ technology for those times when you’ll occasionally need to hear the outside world. With OpenMic, you can do so with the touch of a button, and without missing a beat.
Fold-flat earcups makes BackBeat SENSE easy to transport and store, and a durable pouch is included with a handy pocket for charging and audio cables.

Plantronics Award-Winning BackBeat Family

BackBeat SENSE is the newest member of the BackBeat family of wireless stereo products from Plantronics. Other BackBeat stereo Bluetooth headphones include the critically-acclaimed BackBeat PRO over-the-ear wireless headphones, featuring active noise cancellation, and a record-setting 24 hours of streaming; the BackBeat FIT sweatproof wireless headphones, which feature a unique, safety-oriented design and a stable fit that stays in place comfortably no matter how hard you work out; and the popular BackBeat GO 2 + Charging Case wireless earbuds that provide premium audio in an incredibly small and light form factor. BackBeat PRO, BackBeat GO 2 + Charging Case, and BackBeat FIT are currently available at all leading retailers.

Pricing and Availability

BackBeat SENSE is available in two styles—Black/Espresso and White/Tan across all the leading retail outlets and online e-commerce portals. The MRP for BackBeat SENSE is INR 9999.00. For more information, please visit www.plantronics.com/in.


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